This week we are shining the spotlight on another Best of .Biz nominee, thelightsite.biz.
The Light Site is a perfect example of a brick and mortar store expanding its reach with an online presence. For the last 20 years, locals near Crows Nest, Australia have known where to find the finest European lighting, Egyptian crystal chandeliers and Austrian outdoor lighting.
With the addition of a .biz domain, the rest of the world can window shop and purchase high quality, affordable lamps from The Light Site. So even though you can buy online, if you’re lucky enough to be nearby, the knowledgeable staff at The Light Site really appreciates it when customers stop in too!
Check out the Light Site now and put your vote in!
For small business owners, efficiency and cost are key attributes of the applications chosen to run their organization. Recently, Mavenlink revealed an infographic that highlights the preferred applications of small business owners and the trends on the horizon.
The first portion of the infographic focuses on the most popular apps being used for everything from email, customer relationship management, and social media, to the finance and payment processing. With the small business owners being strapped for time and manpower, there is no surprise that most of the popular applications they use are simple to deploy, easy to manage and are cost effective.
Google Apps takes the front runner position for office email, Salesforce for CRM, Paypal for payment processing, Quickbooks for accounting/billing, and Facebook/Hootsuite tied for social media management.
(Click to enlarge)
The trends portion below reveals that small businesses are quickly adopting cloud and mobile apps. According to the highlighted AT&T survey, 30% of small businesses use mobile apps for their business while 50% say they can’t survive without them- which overall is 31% higher than last year.
Summarizing the results and trends, it is all consistent with the “profile of the small business owner” and their need/desire for scalable solutions that provide efficiency and mobile options with a low cost. Every business needs tools that will empower them to grow. However, small businesses have a greater need for applications that will provide an “all-in-one” option to simplify their day to day operations so they can focus on marketing and promoting their business, as well as ensuring optimal customer satisfaction.
This week we are shining the spotlight on another one of our 10 “best of .biz” Nominees, Become a Franchise Owner.
Are you thinking about becoming a Franchise Owner? Before diving head first into a franchise venture, check out Joel Libava’s book Become a Franchise Owner! The Start-Up Guide to Lowering Risk, Making Money and Owning What You Do. After years of working in the Franchise Industry, Joel realized that he could use his experience and knowledge to help future franchise owners achieve success. So he wrote a book to provide insights, guidance and advice to entrepreneurs and small business owners, which is why Joel’s site is a Best of .biz Nominee.