Marketing, Small Business Resources
On paper, David Jakubowski and Rob Gatto had “perfect” careers. They both played major roles in the growth of an array of tech companies and held executive positions at established tech firms. But something was missing. Jakubowski, who got his start with companies... Read More
Marketing, Small Business Resources, Social Media Marketing
If you’re a seller on Etsy, chances are you are inherently a creative entrepreneur at heart. Whether you’re selling handmade jewelry or beloved collectibles from your vintage shop, you believe in your items enough to display them online for the world to see. While... Read More
Marketing, Small Business Resources
No matter how local or small-scale a business is, there are digital marketing strategies that can help it thrive, according to Justin Wenokur, a digital marketing specialist. As Director of Strategy for Cox Media Group Local Solutions, his job is to travel the country... Read More
Marketing, Small Business Resources, Website Design
Entrepreneurs could put their heart and soul into their first website launch. But where should they dedicate the most energy? For most websites, the homepage is the first page of your website a visitor sees. The homepage is basically the first impression or the... Read More
Marketing, Small Business Resources
Consider this customer service scenario: you discover a business offering a product or service that you absolutely need. The company boasts a dazzling website and professional domain, featuring professional team bios and an impressive online portfolio to match. You... Read More
Small Business Resources, Website Design
Running the day-to-day of a small business already requires the owner to wear so many hats–so do we really have to add Chief Web Designer and Web Content Manager to that list? The short answer is “yes,” says Kelsey Raymond, co-founder and CEO of Influence &... Read More