Search Engine Optimization
Author: Ken Mueller The other day I was sitting in a client’s office for a meeting when they got a phone call. The person who answered listened, then looked at her boss (my client) and said: “Do we want to be on the front page of Google and Bing?” Without missing a... Read More
Search Engine Optimization
If search engines can decide to trust links or social accounts, can they learn to trust web sites? Sure, and many SEOs believe that site trust plays a big role in whether a site will succeed or fail with search engine rankings. Ta: Are You A Trusted Authority? Is your... Read More
Search Engine Optimization
The last major “On The Page” group in the Periodic Table Of SEO Ranking Factors is that of your overall site architecture. The right site structure can help with your SEO efforts. The wrong one can cripple them. Ac: Site Crawability Search engines “crawl” web sites,... Read More
Search Engine Optimization
Links were the first major “Off The Page” ranking factor used by search engines. No, Google wasn’t the first search engine to count links as “votes,” but it was the first search engine to massively depend on link analysis as a way to improve relevancy. Today, links... Read More