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Running the day-to-day of a small business already requires the owner to wear so many hats--so do we really have to add Chief Web Designer and Web Content Manager to that list? The short answer is “yes,” says Kelsey Raymond, co-founder and CEO of Influence & Co., a...

“You never get a second chance to make a first impression” - Will Rogers (American Stage and Film Actor)   Since it's impossible for you to be everywhere, it’s essential that your able to control the conversation and narrative around your business or brand and your...

A Perfect Domain Name  Your identity in the world of digital   Struggling to choose a domain name? Picking the perfect domain name is one of the most crucial elements for your website. In addition to defining your website, a good domain name will communicate important...

With new courses related to any and every interest available on the world wide web, it’s right now that we take control of our time and effectively invest in courses that will help us manage our businesses in a better way, make us more independent and train us to be a DIY (Do It Yourself) Ninja!

Blogging, which started in the mid-nineties as a personal hobby, has today gone moved far beyond just that, turning into a powerful medium that many rely on for a source of income, and brands rely on to connect with and engage customers.   Some startling facts: In...

Multitasking seems to be the new everyday norm, with push notifications and unending open tabs constantly competing for our attention, how does your website cut through the noise and made a lasting impression? The fight for consumer attention wages on. How do you make...

We’re in the last week of the year and it’s the perfect time to evaluate your website and set milestones to achieve in the coming year. Why? Because a website is a dynamic platform, created with a purpose. It is ever evolving. From its UI/UX, design, content, it is...

Small Business Saturday promotes small local, family and online businesses, encouraging shoppers to “shop local.” Get tips to promote your business here!

How often do you search for everyday products and services online? And how often do your searches help obtain those products and services? More times than not, you probably use the internet to fulfill your every need!   Businesses with a website are cashing in on new...

When considering going online, a small business usually debates if the first step is launching a website or starting with a social media page. Both platforms should be considered for new businesses, with your social media and website working in tandem. Each platform...